5 Strategies to Boost Your Team's Creativity

Is your team planning a brainstorming session soon, but is it lacking inspiration? Or is your creativity stuck? Don't worry, we'll help you find fresh and innovative ideas!

Discover in this article 5 strategies to be more creative and work with your team. What type of mossel are you? And your teammates?

In this article

creativity techniques strategies

Creativity, what is that?

Some people receive an external stimulus, such as when attending a workshop. Others discuss an idea with a colleague and are helped to gain new insights with a few specific questions. Others get their creativity from a new experience. Perhaps you broaden your inspiration by starting a new hobby? Or do you become creative by reading a book? You see: everyone has their own way of getting fresh ideas!

Being creative is essential for your team

Creativity is essential for everything we do in the workplace. No one wants to walk the beaten path again and again. We strive for innovative ways to reach our target audience and want to develop new and relevant products that really matter. Fortunately, we can use creative strategies to do this and use chance to our advantage.

What kind of mossel are you? 

Mossels from Brossels developed 5 strategies to give chance a helping hand. Which creativity technique do you prefer? 

We got our inspiration from the eternal quest for creativity, and were greatly inspired by the book Coincidence of Jeroen Hopster.

The lottery mossel

“For me, creativity is really a lottery. No idea how it will come to me.”

The lottery mossel does not actively seek creativity. He simply waits, until luck comes his way. It is his fate, or not. If not, then he is simply unlucky. 

Actually, this is not really a strategy for being creative. But many people look at creativity passively. Can it therefore also be a strategy?

The sneaky mossel

The mossel is like a spider that deliberately sets out to weave its net. It takes an active stance to help luck along. Although it is waiting, it is anything but passive. 

For example, she will subscribe to the right magazines and attend networking events that can provide ideas.

“I quietly creep towards that “accidental” creativity.”

The Experi-mossel

The experi-mossel is more of a bee than a mossel. It is constantly on the move. From flower to flower. “Oh, try something there”, “Oh, I haven’t tried that yet”.

He likes to travel around. Gaining new experiences. Seeking adventure and his comfort zone.

He would rather try a little too much than a little too little.

Experiment, experiment, for those who try hard, creativity will come.

The prep mossel

For the prep mossel, a trained mossel is worth two.

These mossels often say of themselves that they are not really creative. But nothing could be further from the truth.

Thanks to careful preparation, they often stumble upon new ideas. They practice and analyze what they like. This is how they come up with ideas that the others haven't even thought of.

But do they believe in themselves?

The curi mossel

The curi-mossel has a wonderfully open mind. It is the curious or curious mossel. She has an open mind and a broad view. As a result, she can very easily make new connections. She is receptive and associative and has no blinkers.

It is precisely because of her disposition and personality that she finds new ideas so easily.

She is, despite what her name might suggest, mainly vegan. (Sorry, lame joke)

What's your strategy? What kind of mossel are you?

Whatever mossel you are. Creativity can come. You just have to be aware of it. That is why we developed the workshop “Give your team a creativity boost”. Experience which strategy works for you. Get to know each other better. Come home with a barrel full of ideas.

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